Privacy Policy
How Blue Sky Invention Company, LLC d/b/a Informed Fishing collects, uses, and protects your information.
Effective Date: June 19, 2026
Blue Sky Invention Company, LLC d/b/a Informed Fishing ("Informed Fishing," "we," "our," or "us") respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use the Informed Fishing mobile application, website, and related services (collectively, the "Services").
By using the Services, you agree to the practices described in this Privacy Policy.
1. Who We Are
The Services are operated by:
Blue Sky Invention Company, LLC
d/b/a Informed Fishing
Wisconsin, United States
Contact: support@jimmyhoustonfishing.com
2. Eligibility
The Services are intended for users who are at least thirteen (13) years of age.
We do not knowingly collect personal information from children under 13. If we learn that information from a child under 13 has been collected, we will take reasonable steps to delete it.
3. Information We Collect
Information You Provide
We may collect information that you voluntarily provide, including:
- Name
- Email address
- Account credentials
- Subscription information
- Customer support communications
- Fishing log entries
- Catch records
- Notes and observations
- Photos you upload
- Product purchase information
- Survey responses and feedback
Account Information
When you create an account, we may collect:
- Username
- Email address
- Password (stored in encrypted or hashed form)
- Account preferences
Fishing Log Information
The Services allow users to maintain private fishing records. Information may include:
- Catch history
- Species information
- Fishing locations
- Dates and times
- Weather conditions
- Water conditions
- Personal notes
- Uploaded photos
Fishing logs are private and are not publicly displayed unless specifically indicated otherwise.
Device Information
We may automatically collect:
- Device type
- Device identifiers
- Operating system
- Mobile carrier
- Browser type
- App version
- Crash reports
- Diagnostic information
Usage Information
We may collect information about how you use the Services, including:
- Features accessed
- Screens viewed
- Search activity
- Session duration
- Subscription activity
- Purchase activity
- Interaction with content
Location Information
With your permission, we may collect location information, including:
- GPS location
- Approximate location derived from IP address
- Lake or fishing area selections
Location information helps provide fishing forecasts, environmental conditions, mapping functionality, and personalized recommendations.
You may disable location permissions through your device settings.
4. Artificial Intelligence Features
The Services may include AI-powered features that utilize technology provided by Google and other service providers.
When you use AI features, information you submit to those features may be processed by third-party AI service providers for the purpose of generating responses and improving service functionality.
You should avoid submitting sensitive personal information through AI interactions.
AI-generated content may be inaccurate, incomplete, or outdated.
5. How We Use Information
We use collected information to:
- Provide and maintain the Services
- Create and manage accounts
- Process subscriptions
- Process purchases
- Provide fishing forecasts and activity scores
- Deliver AI-assisted features
- Store and synchronize fishing logs
- Improve functionality and user experience
- Analyze app performance
- Detect fraud and security incidents
- Respond to support requests
- Send service-related communications
- Comply with legal obligations
- Enforce our Terms of Service
6. How We Share Information
We do not sell your personal information.
We may share information with:
Service Providers
Third parties that assist with:
- Cloud hosting
- Data storage
- Analytics
- Payment processing
- Customer support
- Security monitoring
- AI functionality
- Email delivery
These providers may access information only as necessary to perform services on our behalf.
Payment Processors
Subscription and purchase transactions may be processed by:
- Apple App Store
- Google Play
- Stripe
- Other payment providers
Payment information is processed directly by those providers and is subject to their privacy policies.
Legal Requirements
We may disclose information if required to:
- Comply with law
- Respond to legal process
- Protect our rights
- Prevent fraud
- Protect user safety
Business Transfers
Information may be transferred in connection with:
- Merger
- Acquisition
- Asset sale
- Reorganization
- Bankruptcy proceeding
7. Analytics and Advertising
We may use analytics tools and service providers to understand usage patterns and improve the Services.
Analytics providers may collect information such as:
- Device identifiers
- App usage data
- Crash reports
- Session activity
We may use advertising technologies that collect information about interactions with advertisements and content.
8. Data Retention
We retain information for as long as reasonably necessary to:
- Provide Services
- Maintain user accounts
- Comply with legal obligations
- Resolve disputes
- Enforce agreements
Fishing logs and account data may remain stored until deleted by the user or removed in accordance with our retention practices.
9. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information.
However, no system is completely secure, and we cannot guarantee absolute security.
Users are responsible for maintaining the confidentiality of their account credentials.
10. Your Privacy Choices
Depending on your jurisdiction, you may have rights to:
- Access personal information
- Correct inaccurate information
- Delete personal information
- Restrict certain processing
- Withdraw consent where applicable
To exercise these rights, contact: support@jimmyhoustonfishing.com
We may need to verify your identity before fulfilling requests.
11. United States Privacy Rights
Residents of certain U.S. states may have additional privacy rights under applicable state laws.
Subject to applicable law, you may request:
- Access to personal information
- Correction of inaccurate information
- Deletion of personal information
- Information regarding categories of data collected and disclosed
Requests may be submitted to: support@jimmyhoustonfishing.com
We will not discriminate against users for exercising applicable privacy rights.
12. Canadian Privacy Rights
If you reside in Canada, you may have rights under applicable Canadian privacy laws, including rights relating to:
- Access
- Correction
- Withdrawal of consent
Requests may be directed to: support@jimmyhoustonfishing.com
13. International Data Transfers
The Services are intended for users located in the United States and Canada.
Information may be stored and processed in the United States or other jurisdictions where our service providers operate.
By using the Services, you consent to such transfers and processing.
14. Third-Party Services and Links
The Services may contain links to third-party websites, products, services, and retailers.
We are not responsible for the privacy practices of third parties.
Users should review the privacy policies of those third parties before providing information.
15. Do Not Track
Some web browsers offer a "Do Not Track" feature.
Because there is no consistent industry standard, the Services currently do not respond to Do Not Track signals.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Changes become effective when posted within the Services or on our website.
Your continued use of the Services after changes are posted constitutes acceptance of the revised Privacy Policy.
17. Contact Us
If you have questions regarding this Privacy Policy, please contact:
Blue Sky Invention Company, LLC
d/b/a Informed Fishing
Email: support@jimmyhoustonfishing.com